Bringing your favorite Astro channels and shows outside the constraints of your television set – that is what the new Astro On-The-Go service is all about. Using mobile devices such as smartphones and tablets as well as computers, the service was officially launched and made available to the members of public yesterday.
Based on one’s Astro package subscription, a user is able to access up to 11 channels on Astro On-The-Go service for now which includes CNN, Disney Channel, Disney Junior, One HD, Astro Awani, Astro Xiao Tai Yang, Astro TVIQ, Astro Warna, Astro AEC, Astro Ria Plus and Astro Shuang Xing. In addition to that, there is alsoCatch Up TV which offers access to previously aired programs that consisted of local and international drama series, reality shows, sports highlights, news, and education programs as well as Nadi Arena.
The web interface of Astro On-The-Go service on Apple Safari browser.
The Astro On-The-Go service also offers channels specifically for live event and for starter, it will be featuring the upcoming UEFA Euro 2012 with all 31 matches will be shown live on the service as well as access to UEFA Catch Up TV videos and Video-On-Demand (VOD) titles. Speaking of VOD, this particular portion of the serviceallows users to access a library of local and international movies but then, there is a catch – before a user is able to view VOD contents on their mobile devices, the selected contents from the VOD library must be downloaded via Astro decoder before they can be viewed on one’s devices.
Through the launch event yesterday, it also marked the Phase I (out of three phases) of Astro On-The-Go deployment to the market. This particular phase which will last till 31st August 2012 acts as a preview period for all Astro subscribers to enjoy. Once Phase II kicks in from 1st September onwards which marks the start of commercial phase for Astro On-The-Go, the service will then be limited to only Astro B.yond IPTV subscribers and customers that own more than one decoder.
The service will be open again to all Astro subscribers as well as non-subscribers in Phase III which is said to take place by the end of 2012. Non-subscribers are actually able to enjoy Astro On-The-Go right now but they are limited to only selected VOD titles.
The Astro On-The-Go service is currently accessible via Apple iPad with Apple iPhone support coming soon and Android devices in Phase II of the service’s deployment timeline. It can also be accessed on computers via onthego.astro.com.my which officially supports the four main Internet browsers; namely the Microsoft Internet Explorer, Google Chrome, Apple Safari and Mozilla Firefox. The service is currently available free of charge.
We have two video demonstration of Astro On-The-Go mobile service coming up, so stay tuned for them. For the meantime, head on to www.astro.com.my/onthego for more information on the service. Lowyat also has a video demo of the service in action here.